Overview

Returnly Tags are special product-level or order-level tags that drive a specific functionality within the Returnly system. This is available to all merchants.

Note: Our Green Return tag is only available to Premium merchants.

Benefits

Mark products as non-returnable, preventing customers from initiating a return for those items.
Override your return policy’s default eligibility window or return shipping rate.
Generate an additional shipping label for a single product.
Display the length, width, and height on return shipping label and take these dimensions into account for shipping costs

Product-level Tags

For product-level tags, it is best to keep in mind that once an order has been created and fed into Returnly, these tags can no longer be modified. This means that by adding any of these Returnly tags on the product-level would only affect new orders moving forward. All previous orders would retain their original product-level tags.

Any merchant using Shopify can add Returnly Tags to their products. Merchants using other eCommerce platforms can also use these tags if their platform supports them.

Tags: Format

Each Returnly Tag would follow the same format (with the full list shown below):

rtly-tag-name:modifier
E.g. rtly-policy-window-days:#

Adding Returnly Tags in Shopify

You can add a Returnly Tag when you are creating or editing products or orders.

Open the specific product or order details page in Shopify.
In the Tags section, you can either:

- Enter the name of the new tag you want to add

Note: Once you have entered a new tag, it will automatically be added to the list of existing tags for future use.

- Select it from the list of existing tags (Manage button).

Click Done.

Click Save (located on the top right corner of your page) in order for the changes to be applied to your order or product.

How to Automate Adding Tags

With Shopify Flow, merchants can automate tasks by adding specific tags to workflows.

Consideration

Once you have added the tag in Shopify, you'll need to also add that tag (with the exact same formatting) to your Returnly Dashboard, Return Settings page in order for the new tag to take effect.

Return Policy Tags

Return Settings Tags

Return Policy

Below is an example of how tagging can look like.

Best Practices

Typically, it's best practice to focus on just one or two of these Return Policy tag types (especially Product & Order Tags, and Product Types: relying on SKUs is less common and can present a lot more manual data entry).

Having a mix of all three tag types can get confusing and hard to keep track of, so make sure there is alignment and structure in how you want to tag things, at scale.

Tags

Non-Returnable SKU Tag

Tag: rtly-non-returnable-sku:#
Example: rtly-non-returnable-sku:1001
Description: Makes a specific SKU non-returnable.

Non-Returnable Tag

Tag: rtly-non-returnable
Example: rtly-non-returnable
Description:Makes a specific product or order non-returnable. This is not dependent on the non-returnable product and order tags listed in your Returns Policy.

Returns Policy Window Tag

Tag: rtly-policy-window-days:#
Example: rtly-policy-window-days:365
Description: Overrides the default Returns Policy eligibility window for a product or order.

Return Shipping Label Tags

Dimension Tag

Tag: rtnly-dimensions-lwh:#_#_#
Example: rtnly-dimensions-lwh:32_22_13
Description: Factors the length, width, and height (in inches) of a return into the shipment's label rate calculation.

Single Item Tag

Tag: rtly-shipping-group:single-item
Example: rtly-shipping-group:single-item
Description: Generates an additional label per quantity of a product in a return. Use cases would include shipping oversized, heavy, or fragile items.

Shipping Rate Tag

Tag: rtly-shipping-rate:#
Example: rtly-shipping-rate:5
Description:Overrides the default Returns Policy shipping rate for a product or order. If this tag is applied to multiple products in an order with varying rates, the highest rate would be reflected as the shipping rate.

RMA Authorization Tags

Authorize Manually an RMA

Tag: rtly-manual-review
Example: rtly-manual-review
Description: On Shopify, you can add this tag to a product or order so as to manually authorize a return/RMA.
Once a product or order has been flagged, the RMA will show under the Pending tab on your Manage Returns page.
Prerequisite: Exchanges is available and enabled.

Note: We recommend checking the Pending tab for RMAs that need attention.

Exchange Tags

Exchange Block Tag

Tag:rtly-exchange:block
Example:rtly-exchange:block
Description: Allow merchants to block/limit exchanges on certain items and orders.

Exchange Only Tag

Tag:rtly-exchange:only
Example:rtly-exchange:only
Description: Allow merchants to have a more granular Return Policy by setting products or orders to be only eligible for exchanges.

Feature Add-on Tags

Multi-warehouse Tag

Tag: rtly-ship-to:{warehouse_tag}
Example:rtly-ship-to:newyork
Description: Indicates which warehouse location address would be printed on the return shipping label. This tag should only be used for products or orders that would be returned to locations outside of your current default return shipping address. With each label generated, a corresponding packing slip will be provided for printing and inclusion inside the package. Each packing slip will include line item information on the products associated with the corresponding return label.

The multi-warehouse functionality is only offered to accounts on Returnly Premium and can be enabled upon request by reaching out to support@returnly.com.

Shipping Carrier Account Tag

Tag: rtly-carrier-account-tag:{carrier_tag}
Example: rtly-carrier-account-tag:UPS
Description: Determines which carrier account a return shipping label would be generated from for accounts with multiple carrier integrations. The carrier tag would correspond to the tag assigned to a specific carrier account in the Returnly system.

This feature would be available for accounts on Returnly Premium and can be configured by reaching out to support@returnly.com.

Product Recommender Exclusion Tag

Tag: rtly-do-not-recommend
Example: rtly-do-not-recommend
Description: When applied at the product level, excludes that product from being recommended to any shopper who has initiated an RMA. Use of this tag necessitates that our Product Recommender solution first enabled for your account.

Green Returns Tag (Returnly Premium Only)

Tag: rtly-green-return
Example: rtly-green-return
Description: Shopper does not have to physically return the product.

Read our best practice guide for more tips on managing tags to provide the best possible customer experience all while reducing support tickets for your team.

<Previous: Setting Up Non-Refundable Orders and Products
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Use Tags to Set Return Outcomes

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